Impressive Growth for E& in H1 2025
e& has reported a significant increase in its consolidated net profit for the first half of 2025, showcasing its robust financial performance and strategic advancements. The company’s consolidated net profit soared by 60.7% to reach AED 8.8 billion, reinforcing its status as a global leader in technology and digital transformation.
The company’s revenue also saw impressive growth, increasing by 23.3% year-over-year to AED 34.9 billion. This growth reflects e&’s strategic focus on expanding its service offerings and enhancing customer experiences across regional and international markets.
Strong Performance in the UAE
In the UAE, e& experienced a surge in subscriber numbers, now reaching 15.5 million, driven by an increased demand for advanced connectivity solutions and AI-powered services. This growth is a testament to e&’s ability to adapt and provide tailored digital experiences to meet the evolving needs of both consumers and businesses.
Key Financial Metrics
| Metric | H1 2025 | H1 2024 | % Change |
|---|---|---|---|
| Consolidated Revenue | AED 34.9 billion | AED 28.3 billion | 23.3% |
| Consolidated Net Profit | AED 8.8 billion | AED 5.5 billion | 60.7% |
| EBITDA | AED 15.4 billion | AED 12.9 billion | 18.8% |
| Earnings per Share | AED 1.01 | AED 0.63 | 60.7% |
| Total Group Subscribers | 198.0 million | 175.1 million | 13.1% |
Strategic Initiatives and Milestones
e& has been proactive in its strategic initiatives, including the launch of the UAE Sovereign Cloud Launchpad in partnership with AWS and the UAE Cybersecurity Council. This initiative aims to advance digital sovereignty and secure AI, significantly contributing to the UAE’s digital economy.
The company also enhanced its international footprint with the acquisition of Serbia Broadband, showcasing its ambition to scale in key European markets. Moreover, e& received international recognition, being named the world’s Fastest Growing Brand by Brand Finance.
Innovations and Technological Advancements
With a focus on future technologies, e& has launched a variety of initiatives, such as the AI-powered drone inspection system for telecom towers, and strategic partnerships to advance 5G and edge AI integration. Additionally, e& has embarked on expanding its enterprise solutions, launching cutting-edge platforms and services designed to support various industries in their digital transformation journey.
e& continues to cement its leadership with a series of customer-centric innovations. This includes the deployment of private 5G networks, AI governance frameworks, and advanced connectivity platforms that cater to the needs of modern enterprises and consumers alike.
Continued Focus on Customer Experience
e& has been recognised for its commitment to customer experience with numerous awards for initiatives designed to transform customer journeys and experiences. These efforts have resulted in a 20% increase in the Net Promoter Score, reflecting the company’s dedication to enhancing customer satisfaction and engagement.
A Glimpse into the Future
As e& looks towards the future, the company remains focused on driving advancements in technology and delivering impactful solutions to enhance the digital landscape across all the markets it serves. With a strong foundation and continued strategic investments, e& is set to lead in pioneering innovations that push boundaries and set new benchmarks in digital transformation.
The remarkable performance and strategic foresight displayed by e& in H1 2025 not only highlight its operational excellence but also set a promising stage for future growth and development in the evolving global ecosystem.
