Thursday, May 23, 2024

AdCounty Media’s Strategic Expansion and Talent Acquisition to Drive Explosive Growth in 2024: Latest Business News


AdCounty Media: A Titan in Digital Marketing Poised for Unprecedented Growth in 2024

AdCounty Media, renowned for its digital marketing expertise since its inception in 2017, has rapidly ascended to the forefront of the advertising industry. This digital marketing giant, now among India’s top ten advertising networks, has been recognized with the “Emerging Business Of The Year – Digital Marketing” award at the Successpreneur Awards 2023. Embarking on 2024, AdCounty Media is set for an explosive growth spurt, driven by strategic expansion worldwide, adoption of the ‘work from anywhere’ model, and substantial talent recruitment.

In 2023, AdCounty Media expanded its global footprint, establishing significant presence in India, Singapore, Brazil, UAE, Indonesia, Germany, and Romania, and grew its team to over 70 professionals worldwide. The company has plans to further this expansion by investing $10 million in the Middle East and Southeast Asia, aiming to hire 200 qualified specialists across various regions and planning a CPS vertical to bolster sales and delivery in LATAM, the US, and Europe. In its quest for diversification and rapid growth, AdCounty Media is set to recruit 100+ professionals across different verticals and innovate with demand-side platforms (DSP) and programmatic advertising.

As 2024 unfolds, AdCounty Media’s commitment to expansion and industry dominance becomes even more evident. In response to the recent funding winter that hit the Indian startup ecosystem, the company has reserved 75% of its employment quota for those affected by layoffs, showcasing a profound commitment to revitalizing faith in entrepreneurship amid economic challenges. With plans to augment its workforce by 150, AdCounty Media is on the lookout for top talent across various domains. This recruitment drive underscores the company’s strategic approach to foster growth over the next few years.

Mr. Delphin Varghese, Co-Founder and Chief Business Officer, is highly optimistic about the potential of the Indian startup ecosystem and AdCounty Media’s contribution towards enhancing the Indian economy. By 2025, the company aspires to extend its digital reach to over 50 countries, including the US, UK, Latin America, Southeast Asia, the Middle East, France, and South Africa, with a focus on harnessing the power of programmatic advertising for global expansion.

AdCounty Media champions the ‘work from anywhere’ model, offering flexibility and promoting a balanced personal and professional life for its workforce. This forward-thinking approach aligns with the company’s dedication to innovation, employee welfare, and client satisfaction.

Alexandra Bennett
Alexandra Bennett
Alexandra Bennett is a seasoned business journalist with over a decade of experience covering the global economy, finance, and corporate strategies. With a Bachelor's degree in Economics and a Master's in Business Journalism from Columbia University, Alexandra has built a reputation for her insightful analysis and ability to break down complex economic trends into understandable narratives. Prior to joining our team, she worked for major financial publications in New York and London. Alexandra specializes in mergers and acquisitions, market trends, and economic

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